Interpretations Volume 7
The Interpretations series follows the journey of two friends from opposite sides of the world combining their love of their countries (Argentina and Finland) and beautiful knitwear. Volume 1 marked the beginning of an entirely new approach to designing, and their dream project has now evolved over 7 years.
Veera (Finland) and Joji (Argentina) share many things in life, including their passion for knitwear design. Each year, they get together to put their minds to work on a collaborative design project. They discovered that even when they stay true to their styles and aesthetics, because of their interesting contrasts, their work together becomes something totally enriching. Interpretations Vol. 7 is another magical and heartfelt collaboration between Joji and Veera. Like each Volume before, the 7th Volume includes six themes, six words with two designs inspired by each word, showing a personal take on each of these themes. The 6 words Joji and Veera have chosen for their new collection are Wonder, Root, Wild, Natural, Beyond, & Light! These lovely books are destined to become collectors items, not to mention beautiful resources of patterns that you’re going to want to come back to time and again.
This year is the first that the dreamy duo haven’t been able to get together to shoot the pattern photography for Interpretations. Due to travel restrictions, Joji and Veera shot their patterns in their respective homelands of Argentina and Finland. However, we think this volume is just as cohesive as its predecessors and truly reflects the year that 2020 has been, not to mention all the hard work Joji and Veera put into this volume during a global pandemic!
|Published by||Pom Pom Press|
|Designer||Joji Locatelli, Veera Välimäki|